Council on Postsecondary Education and Kentucky Adult Education
GED IS FOCUS OF MCDONALD’S PROMOTION IN 33 COUNTIES
NOTE TO EDITORS AND NEWS DIRECTORS: The GED promotion described in this news release is underway in Adair, Anderson, Bath, Bourbon, Boyle, Breathitt, Casey, Clark, Clay, Clinton, Estill, Fayette, Franklin, Garrard, Harrison, Jessamine, Knox, Laurel, Lincoln, Madison, Mercer, Metcalfe, Montgomery, Pendleton, Powell, Pulaski, Rockcastle, Rowan, Russell, Scott, Wayne, Whitley and Woodford counties. To see examples of the GED promotional materials, visit the KYAE Web site.
McDonald’s of Central and Southeastern Kentucky has partnered with Kentucky Adult Education for the second year in a row to encourage GED attainment in an innovative in-store promotion funded by the restaurant owners.
During September, customers at 64 restaurants (represented by the Bluegrass Purchasing Association, a 33-county cooperative of McDonald’s restaurants) will see tray liners and cups with a “GED – Prove Yourself” theme featuring Kentucky GED graduates. The campaign is an extension of ongoing efforts by Kentucky Adult Education, a unit of the Council on Postsecondary Education, to raise the educational attainment of adults in the Commonwealth.
In addition to the print campaign, many of the McDonald’s will host in-store GED sign ups.
This partnership reflects McDonald’s commitment to support the local communities they serve, according to Tyler Nahra, president of the Central/Southeastern Kentucky McDonald’s co-op. “Education is a critical issue in Kentucky. Supporting KYAE’s efforts to increase GED participants will strengthen economic growth potential throughout the state,” he said.
Sarah Hindman Hawker, vice president for Kentucky Adult Education, said the GED campaign, originally piloted by Joe Graviss who owns and operates eight McDonald’s restaurants in three central-Kentucky counties, will raise the awareness of the importance of education.
“It’s critical to Kentucky’s economic and workforce development efforts that we continue to raise educational attainment for all Kentucky adults,” Hawker said. “This campaign has the potential to literally change the lives of individuals who are motivated to earn a GED, which can lead them to postsecondary education, better jobs and higher earnings. McDonald’s owners and operators are to be commended for supporting this awareness campaign.”
Adult education centers provide free GED classes, workplace education, family literacy, English as a second language and literacy services. To find the center in your county, call Kentucky Adult Education at 1-800-928-7323 or visit www.kyae.ky.gov .
Kentucky’s postsecondary and adult education system is improving the economic vitality of the Commonwealth and the lives of Kentuckians. By raising educational attainment to the national average by 2020, Kentucky will attract higher wage and knowledge-based business and industry and the overall quality of life for Kentuckians will improve with higher incomes and levels of employment, better health, less obesity, more volunteerism, and lower crime and public assistance rates.